Best Idea 006: How businesses can tell really good stories

Best Idea 006: How businesses can tell really good stories

Do we, as consumers, buy on emotion or logic? Adrian and Jen discuss the reasons why we purchase certain things, what storytelling is really about, the meaning behind Jen's self-chosen title C.E.O., and much more!

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Two best friends, Adrian Suzuki-Cruz and Jen Amos, share the best ideas on how to sustain healthy relationships!

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